

Jade Cloward
I'm a UX Designer
About
CLOWARD crafts intuitive and effective digital products that resonate with users. And is passionate about creating seamless user experiences (for increased User Satisfaction). End-Users also share [good-user-experiences] from confidence, conversation and networking. Businesses share these [satisfied-user-experiences] because they've established Higher Conversion Rates, Higher Retention Rates, and Competitive Advantages. His focus has always revolved around putting to use the power of design in marketing and advertising.
(Industries worked: Government, Healthcare, Publishing, Packaging, Transportation, E-Commerce, Printing, Print Media, Auction, and Education.)

- UX Research
- Personas/ Custom Prototypes
- Usability Testing
- Interaction Design
- Layout/ User Interface
- Visual Design
UI/UX Designer & UX Researcher:
Builds successful products by performing extensive UX Research and Usability Testing.
- Pro Experience: 28 years
- Website: ClowardDesign.com
- Phone: 801.205.0647
- City: South Jordan, USA
- B.A. Degree: Graphic/ Web Design
- Email: info@clowarddesign.com
- Movie: The Fugitive
- Book: Reset by Dan Heath
Breadth of knowledge in UX and UI Design and values information architecture for a good user experience. Enjoys gathering details, insights, and feedback from internal and external users to help build successful products.
Happy Clients
Projects
Cups of Tea
Pixels Created
Skills
Custom Graphics including icons and logos, custom wireframes and prototypes, and performs UX Research and User Testing.
*Hard Skills:
- User-Centered Design (custom Wireframes/ Prototypes)
- Visually Appealing Designs from UX Research/ Analysis
- Comprehensive Study of Information Architecture for Intuitive User-Flow From Steps A-B and A-Z
*Soft Skills:
- Empathy Towards Internal or External Users
- Critical / Creative Thinking
- Good Communication and Collaboration
- Time Management (proficiency)
Resume
B.A. degree (Graphic/ Web Design). Additionally, a UX-UI Designer who truly cares about fine details to help build successful products through gathering requirements, insights, user research, and user testing. Expertise in HTML / CSS to build professional interfaces.
(Crafting Good UX involves: Defining Requirements + Designing Prototypes + Performing User Testing)
Completed sites, apps & software for companies like (FedEx, AT&T, NFL, Rubbermaid, Marriott hotel, Marriott International, Aquent, Cotiviti, Nabsico, Kellogg's, Pampers, OmniMetrix, Avanos Medical, Fruit of the Loom, University of UT Health, etc.).
Summary
Jade Cloward
Passionate UX Designer who truly values UX Research and Usability Testing to help build successful products.
South Jordan, USA(801) 205.0647
info@clowarddesign.com
Reliable + Proficient + Mentor
Education
Bachelor's of Fine Arts — Graphic and Web Design
1995 - 1998
Auburn University at Montgomery — Montgomery, AL
- Emphasis on design principles, custom graphics, basic web design, ux and ui design, and marketing minor.
Certificate (Generative AI Fundamentals)
Aug 2024
Databricks Inc — San Francisco, CA
- Fundamentals of the Databricks Generative AI (Basics of Generative AI, LLM Applications, and Assessing Potential Risks & Challenges).
Freelance
Mobile Applications
(UX Research, Analysis & User Testing, UX and UI Design); Rapid Prototypes)
Mar 2024 to present
- Custom mobile apps for banking, home security and restaurant finder.
Mobile & Web-based Apps and Websites
(UX Research, Analysis & User Testing, UX and UI Design); Rapid Prototypes)
Feb 2000 to Jun 2018
- Custom web-based Apps & Mobile Apps for FedEx, Kellogg's, Nabisco, Nordson, etc. And for AT&T, NFL, Marriott hotel, Marriott International, Aquent and Rubbermaid were custom website templates and website maintenance.
Professional Experience
Lead UX-UI Designer
Snap Inc. South Jordan, UT
2022 - 2023
- Improved customer user experience by more than 85% from performing multiple usability tests that were recorded in collaboration sessions.
- Designed concepts and solutions for UX Design for the internal/external stakeholders, providing user-centered design for the users.
- Supported developers with wireframes and rapid prototypes helping the visualization of components for the US government portal using Adobe XD and Figma. Held collaboration sessions for insights and clarification.
- Provided CSS support contributing to consistent user interfaces.
- Simplified requirements for a complex government portal subsequently from multiple Q & A sessions with our team and the government officials.
Lead UX-UI Designer
Avanos Medical South Jordan, UT
2021 - 2021
- Composed wireframes and rapid prototypes for various pain pump devices and digestive care devices in Adobe XD and Figma.
- Performed usability testing (UAT) that produced successful products. (Involved creative, critical thinking and collaboration.)
- Crafted custom interactive prototypes for responsive mobile applications. (iOS & Android) *First app in the US used with pain pumps.
- Designed custom vector-based icons and common components for the Design System thus helping establish consistent user interfaces.
- User Testing improved the user experience by more than 85%.
Lead UX-UI Designer
Cotiviti South Jordan, UT
2019 - 2020
- Created wireframes and interactive rapid prototypes in Adobe XD and Figma for a web-based application leading to enhanced user satisfaction.
- Intuitive User Flows (Steps A-B and A-Z) increased usability 80% from organized information architecture for an intuitive navigation.
- Innovated a web-based app (B2C) that included Machine Learning (ML) and advanced scanning abilities determining in better scanned documents.
- Collaborated with stakeholders for prototype approvals which resulted in meeting business goals. (Provided HTML/ Bootstrap templates.)
Download Resume
Portfolio
- All
- Apps
- Software
- Websites
- Logos
Services
Multimedia projects including custom logos and fonts, custom landing pages for marketing, as well as custom websites, applications (native, mobile or web-based) or software.
UX Design
User Customer Experience, UX Research & Usability Testing, Wireframes, Prototypes, Information Architecture (AI) [navigation],
User Flow, User Journey, Personas and
custom Design Systems.
UI Design
UX & UI Design, HTML5/CSS3; Color/Branding, Accessibility, and Functionality. (*Note, my Developers know JS/JQuery/JAVA, Bootstrap, Angular/ React/ or Node frameworks, C# & PHP).
Analytics
Analysis, Statistics, Discovery, Interpretation, and Performance; Machine-Learning and Artificial Intelligence (AI).
Testimonials
Some of the credentials... from our amazing clients.
Contact
Feel free to call or email me with any Multimedia or UX/ UI Design questions or projects.