The story was... can I make a clean, attractive site for users to use (and return). This E-Commerce website had to be eye catching, and a very organized menu structure for the users. The navigation must be intuitive. And, could this custom template be modular for future easy changes or adjustments.
The E-Commerce solution started with multiple wireframes for a menu, and the homepage elements. I spent days reviewing and collaborating with another designer and secretary [ how to ] best design the menu structure. (So I desigend many wireframes showing how the menu could be organized better.) Then I designed wireframes for the homepage and the internal pages. These wireframes definitely helped design the prototypes much easier because we had done our "homework" or UX Research. These important steps can not be skipped. Note, the cookbook company offered many kinds and cookbooks and services, so the menu creation was a challenge but in the end a success. (Menu stucture or flow or information architecture "IA" is a design and organization process I love). The result is a clean, modern website, with a very user-friendly experience. From surveys customers shared what they found/ ordered on the E-Commerce website.
